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Raw mixed-use architectural development with exposed concrete facade and industrial steel reveals, street-level perspective
Mixed-Use Architecture · cairo-Alexandria desert road, egypt · 2021

Raw

Where nature shapes the workplace.

Area

250 m²

Duration

3 months

Completed

2021

Recognition

CDA 2022

Overview

Shoots & Roots Headquarters is a mixed-use office designed to blend seamlessly with its agricultural surroundings along the Cairo–Alexandria Desert Road. Inspired by the surrounding berry fields, the project combines contemporary architecture with a warm Japandi aesthetic, creating a tranquil workplace that reflects the company's connection to nature.

Services
  • Architectural Design
  • Urban Planning
  • Interior Design
  • Structural Coordination
The Challenge

The challenge was to design a headquarters that supports modern business operations while respecting its natural setting. The building needed to balance functionality with a calm, welcoming atmosphere that embodies the identity of the Shoots & Roots brand.

Our Approach

We embraced a Japandi-inspired design language, combining clean architectural lines with warm wood textures, natural stone, and soft neutral tones. The architecture establishes a strong dialogue with the surrounding landscape, while the interiors promote comfort, productivity, and wellbeing through simplicity and natural materials.

The Outcome

The result is a contemporary headquarters that seamlessly integrates architecture, nature, and workplace culture. More than an office, it serves as a destination that reflects the brand's values, enhances the daily experience of its users, and creates a lasting connection between business and the landscape.

Render Images
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